Digital Marketing Portfolio – Nandini Boya
Hi I’m Nandini Boya
PGDM (Marketing) Graduate | Digital Marketing, Analytics & Performance Marketing
Hands-on experience in Meta Ads, Google Ads, Google Analytics 4 (GA4), Google Tag Manager (GTM),UTM Tracking,Marketing Automation, SEO, and Marketing Dashboard Creation.
Passionate about using data-driven marketing strategies to improve campaign performance, generate leads, and support business growth.
Currently seeking Digital Marketing Executive opportunities.
About me
I am a PGDM (Marketing) graduate with hands-on experience in digital marketing through certifications, practical projects, and campaign-based assignments. My expertise includes SEO, Google Ads, Meta Ads, Google Analytics 4 (GA4), Google Tag Manager (GTM), WordPress, and Marketing Analytics.
I enjoy using data-driven strategies to improve online visibility, generate leads, and support business growth. Currently, I am seeking opportunities to apply and expand my digital marketing skills in a professional environment.
Digital Marketing Skills
SEO
Improve website visibility and search presence through optimized content and strategy.
Social Media Marketing
Plan engaging content and improve audience reach across platforms.
Performance Marketing
Create and manage lead generation campaigns using Meta Ads and Google Ads.
Landing Pages & Funnels
Create pages that capture leads and guide visitors to take action.
WordPress Development
Build responsive websites and landing pages using WordPress and Elementor.
Marketing Analytics
Track campaign and website performance using digital tools and insights.
Projects
Meta Ads Lead Generation Campaign
Generated 14 leads with a ₹500 budget using Meta Ads Manager.
Landing Page Funnel Development
Designed a lead capture landing page and thank-you page using WordPress and Elementor.
WordPress Website Development
Built a multi-page website with blog content, forms, and analytics integration.
Digital Marketing Tools
- Google Ads
- Meta Ads
- GA4
- GTM
- Search Console
- SEMrush
- Canva
- WordPress
- Elementor
- Excel
- UTM Tracking
Certifications Snapshot
15+ Certifications Earned
Google Ads Certifications (5)
SEO Certifications (4)
HubSpot Certifications (4)
Digital Marketing Elite Course
NPTEL Marketing Certification
Why Hire Me ?
✓ Google Ads, HubSpot, and Semrush Certified
✓ Hands-on experience running Meta Ads lead generation campaigns
✓ Experience building WordPress websites and landing pages using Elementor
✓ Practical knowledge of GA4, GTM, Search Console, and UTM Tracking
✓ Skilled in SEO, Content Marketing, and Marketing Analytics
✓ Created Marketing Dashboards and Campaign Performance Reports
✓ PGDM (Marketing) Graduate with project-based digital marketing experience